Privacy Policy
We at Denneboom want you to know how personal information about you is used, collected
and disclosed. Denneboom’ Policy regarding the collection, use and disclosure,
if any, of personal information can be broken down into the 10 principles covered
in Canada's Personal Information Protection and Electronic Documents Act ("PIPEDA").
It has been drafted to comply with current legal standards regarding the protection
of personal information.
Principle 1 - Accountability
Denneboom is responsible for maintaining and protecting the personal information
under its control. In fulfilling this mandate, we have designated an individual
who is accountable for compliance with this policy.
Principle 2 - Identifying Purposes
The purposes for which personal information is collected shall always be
identified before or at the time the information is collected.
Principle 3 - Consent
The knowledge and consent of the individual providing the information are
required for the collection, use or disclosure of said information except where
the collection, use or disclosure is required or permitted by law.
Principle 4 - Limiting Collection
The personal information collected will be limited to those details necessary
for the purposes identified by Denneboom. Information must be collected by fair
and lawful means.
Principle 5 - Limiting Use, Disclosure and Retention
Personal information will only be used or disclosed for the purpose for
which it was collected unless the provider has otherwise consented, or when it is
required or permitted by law. Personal information will only be retained for the
period of time required to fulfill the purpose for which it was collected.
Principle 6 - Accuracy
Personal information will be maintained in as accurate, complete and up-to-date
form as is necessary to fulfill the purposes for which it is to be used.
Principle 7 - Safeguarding Personal Information
Personal information will be protected by security safeguards that are
appropriate to the sensitivity level of the information.
Principle 8 - Openness
Denneboom will make information available to individuals concerning the
policies and practices that apply to the management of their information.
Principle 9 - Individual Access
Upon request, an individual shall be informed of the existence, use and
disclosure of their information, and shall be given access to it. Individuals may
verify the accuracy and completeness of their information, and may request that
it be amended / deleted, if appropriate.
Principle 10 - Handling Complaints and Suggestions
Individuals may direct any questions or enquiries with respect to the privacy
principles outlined above or about our practices by contacting the designated person(s)
accountable for privacy at Denneboom.
What Information is Collected?
Denneboom will provide companies with knowledge and information about their
markets and customers by way of collecting data. This data contains both anonymous,
aggregated information as well as personal information about you that you provide
to us.
Where we have requested personal information about you, your participation is always
voluntary, and you therefore have a choice as to whether or not you provide the
requested information. Unless our client has a need to collect personal information
from you, we will not request from you any information that can personally identify
you.
Denneboom also collects personally-identifiable information when users register,
request information, sign up for conferences and events, apply for jobs, and participate
in user posting areas, such as bulletin boards or discussion forums. Your submission
of your personal information signifies your consent to our collection and use and
disclosure of this information for these purposes.
How Your Information is Collected and Used
Your information is only obtained if you supply it voluntarily, usually through
completing a survey, completing a contest ballot, or contacting us via email. We
use this personal information to fulfill your requests for information, to process
your requests to participate in contests, conferences and events, or to evaluate
any job applications. At the point of collection, you will be informed if your personal
information is being collected and the purpose for which it is being collected.
The non-personal information you provide us will be aggregated or summarized with
the data that we obtain from other respondents. The information collected is used
for statistical and classification purposes in aggregated or summary form and could
be reported to our client in that fashion. Because the information is aggregated,
the data you provide to us is not personally identifiable to you.
Sharing Information
Denneboom aggregates the information it collects from its surveys and uses
that aggregated information in its business, which includes sharing such aggregated
information with its affiliates, customers, suppliers, partners, and others with
whom it conducts business. Because the information is aggregated, the data you provide
to us is anonymous and is not personally identifiable to you.
In some instances, we may conduct our business through, or with the assistance of
or in cooperation with, one or more of our affiliates, customers, suppliers or partners.
This may require that we provide data and in some cases personally identifiable
information (e.g. email address) to the applicable Denneboom’ affiliate, supplier,
or marketing partner.
When we contract our affiliates, suppliers or marketing partners to provide specialized
services, they are given only the information necessary to perform those services.
They are also prohibited from storing, analyzing or using that information for purposes
other than to carry out the service they have been contracted to provide. In fact,
we will use reasonable efforts to ensure that the Denneboom’ affiliate, supplier
or marketing partner handles the information in accordance with the privacy principles
described in this privacy statement. Should you request a service that is performed
by one of our affiliates, suppliers or marketing partners, and you wish us not to
provide your information to them, we may not be able to process your request for
that service.
On occasion our clients, in order for us to perform our services, will provide us
with personal information. Any such information shall be used in a manner that is
in accordance with this policy.
We will not otherwise sell, barter, trade, rent or disclose your information.
Visiting Us Online
When you visit our websites and move from page to page, read pages or download
content onto your computer, we learn which pages are visited, what content is downloaded,
and the address of websites that you visited immediately before coming to our websites.
However, none of this is associated with you as an individual. It is measured only
in aggregate. We use this information to find out how many people visit our websites
and which sections of the sites are visited most frequently. This helps us to know
what type of information is most useful to you so that we can improve our websites
and make it easier for you to access information. We record the statistical information
on the numbers of visitors to our websites, but no information about you in particular
will be kept or used.
Cookies
A cookie is a piece of information that some websites transfer to the computer
that is browsing that website in order to improve the experience of the website
user. This website uses browser cookies to maintain information about your use of
the website. For example, the cookies record your personal preference for the language
you wish to view the site in, to automatically log you into the site if you are
a respondent, and to monitor the "state" of your current web session on
this site. Cookies also help us identify you without asking you to log in again
on every page (or every time you return to the website), making your experience
at our site smoother and more enjoyable. Cookies cannot be used to gather sensitive
information about you or data residing on your computer. Any user of this website
may reject or delete our cookie and still use the website, but his or her use of
the site will be restricted. For example, the user who rejects or deletes our cookie
will not be able to participate in our surveys, and many areas of the site will
not be accessible to him or her.
Log Files
Our server log, which records all transactions and the IP addresses that
request them, is used to monitor traffic flow on the website in order to manage
the website more effectively, analyze trends, track users' movements and gather
broad technographic information for aggregate use. Log files also help us diagnose
any problems that may occur and aid in the administration of our website.
Security
Information security is of paramount importance and our employees are fully
aware of their responsibilities to keep personal information safe, secure and confidential.
No matter which forum you use to deal with us we follow set security procedures
to protect your information against unauthorized access, disclosure, alteration
and misuse.
Linked Sites
The Denneboom website may contain links to other sites including content
from other sites that is occasionally framed within the Denneboom website. Please
note that the privacy policies at these other sites may be different from this one.
We have no responsibility, liability or control over those other websites. You should
review the privacy policy of any site linked to or framed within our site prior
to providing any information on or to that site.
Opt-Out Policy
Clients can contact Denneboom as described in the Contacting Denneboom’
Privacy Officer section below to opt out of any of our services, promotions or contests.
Alternatively, users can opt not to provide certain personal information when enrolling
for the service or when participating in contests and surveys.
Updating Your Personal Information
We will make every reasonable effort to keep your information accurate
and up-to-date. To update or make a change contact Denneboom as described in the
Contacting Denneboom’ Privacy Officer below.
Consent Changes to Privacy Policy
By using the site, you consent to the collection, use, and storage of your
information by us in the manner described in this Privacy Policy and elsewhere on
the Site. We reserve the right to make changes to this Privacy Policy from time
to time to accommodate changes in services, technology and legal requirements. We
will alert you to any such changes by updating the effective date at the top of
this Privacy Policy.
Contacting Denneboom Officer
In order to fulfill requests for personal information records or to answer
any questions or address any concerns individuals may have about privacy, Denneboom
has designated a privacy officer. In addition to answering inquiries, the privacy
officer is also responsible for ensuring that the Policy requirements and related
procedures are being met.
All inquiries or complaints regarding privacy should be directed to the privacy
officer by mail, FAX or email at the addresses below. All inquiries will be responded
to within thirty (30) days from the date at which the Denneboom privacy officer
has received the inquiry.
Mail
Denneboom
c/o Privacy Officer
90 Wingold Avenue
Toronto ON
Canada M6B 1P5
Fax
Attention: Privacy Officer
Fax (416) 486 2439
E-Mail
privacy@denneboom.com
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